• How to Get Into an Ivy League College—Guaranteed
    I have no problems with the business model that this guy uses, although I agree it’s an arms race. I think most people get caught up on the fact that it’s “guaranteed”. It’s not really guaranteed. The agreement is that if it doesn’t happen, you’ll get (some or all) of your money back.

    Ma says his biggest loss over the years was a $250,000 refund he sent back to the parents in China of a kid rejected by seven Ivies in 2011. “I way overshot,” he says. (Still, that girl ended up attending Cornell, which wasn’t among the eight colleges the family agreed to guarantee. “The mother wasn’t happy with Cornell, can you believe it?” Ma says.)

  • Escape from Microsoft Word
    Some funny examples of why Microsoft Word is difficult to understand (if you ever had to use it for long documents, you might agree)

    A friend at Microsoft, speaking not for attribution, solved the mystery. Word, it seems, obeys the following rule: when a “style” is applied to text that is more than 50 percent “direct-formatted” (like the italics I applied to the magazine titles), then the “style” removes the direct formatting. So The New York Review of Books (with the three-letter month May) lost its italics. When less than 50 percent of the text is “direct-formatted,” as in the example with The New Yorker (with the nine-letter month September), the direct-formatting is retained.

  • How the Shinkansen bullet train made Tokyo into the monster it is today
    The largest effect of the bullet train seems to be that it made most of Japan one giant metropolis with the name of Tokyo.

    In the early 1990s, a new Shinkansen was built to connect Tokyo to Nagano, host of the 1998 Winter Olympics. The train ran along a similar route as the Shinetsu Honsen, one of the most romanticised railroads in Japan, beloved of train buffs the world over for its amazing scenery – but also considered redundant by operators JR East because, as with almost all rural train lines in Japan, it lost money. There were only two profitable stations on the line – Nagano and the resort community of Karuizawa – and both would be served by the new Shinkansen. A large portion of the Shinetsu Honsen closed down; local residents who relied on it had to use cars or buses.

  • Why We Keep Playing the Lottery
    Some ideas as to why people keep playing the lottery even though it’s almost impossible to win

    Selling the lottery dream is possible because, paradoxically, the probabilities of winning are so infinitesimal they become irrelevant. Our brains didn’t evolve to calculate complex odds. In our evolutionary past, the ability to distinguish between a region with a 1 percent or 10 percent chance of being attacked by a predator wouldn’t have offered much of an advantage. An intuitive and coarse method of categorization, such as “doesn’t happen,” “happen sometimes,” “happens most of time,” “always happens,” would have sufficed, explains Jane L. Risen, an associate professor of Behavioral Science at the University of Chicago, Booth School of Business, who studies decision-making. Despite our advances in reason and mathematics, she says, we still often rely on crude calculations to make decisions, especially quick decisions like buying a lottery ticket.

  • Rental America: Why the poor pay $4,150 for a $1,500 sofa
    Similar to how the lottery preys on poor people; new business models are springing up to keep poor people in debt

    By the next day, the Abbotts had a remade living room, two companion pieces, both of the same blended material, 17 percent leather. The love seat and sofa retailed, together, for about $1,500. Abbott would pay for hers over two years, though she still had paying the option to pay monthly or weekly. The total price if paid weekly: $4,158.